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Today, a revival that's been dreamed of for years has become reality, as Universal Geneve is being reborn. Partners Group, the ownership .
Late in 2023, the investment group owners of Breitling, Partners Group, acquired Universal Genève for around CHF 60 million (~.5 million) and are set to relaunch the brand . HODINKEE Radio An Interview With CEO Georges Kern On Breitling And The Relaunch of Universal Genève. For the first time, the Breitling CEO discusses the Universal .
It has been the better part of a year since Partners Group and CVC Group — the owners of Breitling — announced their acquisition of Universal Genève. Things may have been quiet on the outside, but rest assured plenty was going on behind closed doors. . Universal Genève was, after all, known as “Le Couturier de la Montre .
Brands: Breitling, Universal Geneve. YOU MAY ALSO LIKE. Business. The Hodinkee Acquisition: Watches of Switzerland’s Bold Move Signals a New Era for Watch Media. Oct 5, 2024. by Oliver R Müller. Business. The Hodinkee Acquisition: Watches of Switzerland’s Bold Move Signals a New Era for Watch Media. The deal marks a turning point for Breitling, which jumped into the top 10 Swiss watch companies by sales in 2022, as it becomes a watchmaking group. . Kern, in an interview, said Breitling will hire a team of designers and executives to run Universal Geneve as a separate entity. There are plans to bring back famous models such as the Gerald . Swiss luxury watchmaker Breitling AG is making its first major acquisition, buying Universal Genève in an attempt to revive a brand that has faded since its heyday decades ago. This content was . With Universal, Breitling now has a chance to reinstate one of the big names of yesteryear. . Excited to see their what they have in store for Universal Geneve! Hope they don’t make the Polerouter a Gerald Genta cash cow like IWC did with the Ingenieur (great piece though aside its price). Reply. MarkII says: Dec 13, 2023 at 04:50.
臨近年尾錶壇突投下一枚震撼彈，就是Breitling（百年靈）收購經典品牌Universal Genève（宇宙錶）！Universal Genève成立於1894年，曾經是瑞士著名的鐘錶品牌，經歷石英危機後由香港公司擁有，時至今天，幾乎被新世代遺忘的Universal Genève，卻突然被Breitling收購，Universal Genève到底會如何重生？ Breitling übernimmt Universal Geneve. Das sind die Hintergründe des Deals und die Markengeschichte von Universal, auf die Georges Kern setzt. . Breitling übernimmt Universal Genève, also den früheren Erz-Konkurrenten. Gemeinsam will man in eine – hoffentlich – sehr erfolgreiche Zukunft schreiten. .
Since 1989, it had been owned by the Hong Kong based Stelux Group, which actively maintained its legacy. With this acquisition, Breitling aims to restore the storied brand to its former glory, grounded in Swiss tradition yet poised for contemporary relevance. It is not the first time Universal Genève and Breitling have shared links.
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It's Back! Universal Genève To Relaunch Under The Same Ownership As Breitling. 5:24: A Week On The Wrist: The Universal Geneve Polerouter. 7:02: Why I Bought Peter Fullerton's Universal Geneve Tri-Compax. 12:48: Alpha Hands: Nina Rindt's Nina Rindt. 17:20: Accutronwatch.com. 19:12: Breitling Brings Heritage Design To A Revamped Premier . Just in time to close off 2023. Partners Group, which almost entirely owns Breitling, has announced its acquisition of Universal Genève for about CHF60 million (payable over five years) from Stelux Holdings, a Hong Kong-based company whose portfolio includes watch brands and retail networks. Georges Kern, CEO of Breitling.Universal Genève SA is a Swiss luxury watch company, [1] founded in 1894 as Universal Watch.It is a subsidiary of Breitling SA.Since its beginnings, the company has produced complete watches with in-house movements.Along with neighboring Geneva companies Audemars Piguet, Girard-Perregaux, Patek Philippe and Rolex, Universal is internationally regarded for its style of .
Nuova e importante operazione per Breitling, che insieme a Partners Group, suo azionista di maggioranza, ha annunciato l’acquisizione dello storico brand orologiero svizzero Universal Genève . Breitling has acquired Universal Genève, . By the ’40s, Universal Geneve was well-known for its Compax chronographs, including its now collectible Tri-Compax full calendar that debuted for . Dear Breitling, Please Bring Back These Universal Genève Watches When You Relaunch The Brand. What I would love to see from the revived Universal Genève. . I do like the design of the vintage Universal Geneve watches a lot! It could be a very strong company relaunch! Reply. Brian-Waller says: Dec 22, 2023 at 19:01.
B reitling has acquired storied Swiss watchmaker Universal Genève.. Georges Kern-led Breitling — which has continued to climb the Swiss watch brand sales charts the past six years (according to Morgan Stanley estimates) — has acquired the rights to Universal Genève (founded in 1894).In case you’re wondering, Breitling was founded in 1884 and is majority . Early yesterday morning, news broke in the watch world that was both surprising, and felt inevitable. Universal Genève, the highly regarded and historic Swiss brand that has been effectively dormant for years, will be .
Universal Genève is Breitling’s second brand, while competitors Swatch AG and Richemont own about 10 marquees each – and CEO Georges Kern plans to bring back popular models from the 60s and 70s
A dedicated team will be brought on board to allow Breitling and Universal Genève to operate as separate maisons,” explained Georges Kern. Founded in 1894, Universal Genève rose to prominence through the early to mid-20th century with their innovative designs and technical prowess. However, the advent of the quartz crisis significantly . A dedicated team will be brought on board to allow Breitling and Universal Genève to operate as separate maisons, . Universal Geneve vintage advertising for the Aero-Compax titled Su major colaborador, published in Europa Star in 1947. In the 1950s, Universal Genève introduced the iconic Polerouter watch. Capable of withstanding any climate . Universal Genève’s new factory in 1956 “Universal Genève was once hailed as the couturier of watchmaking, renowned for its in-house movements and mythical models. It’s a brand that watch enthusiasts have dreamed of seeing make a permanent comeback,” says Alfred Gartner, co-founder of Partners Group and Chairman of the Breitling board.
Breitling has purchased Universal Genève, a once-coveted watch line that has been mostly dormant for decades. A filing from the Hong Kong-based Stelux Group, Universal Genève’s current owner, said that Breitling is paying 60 million Swiss francs, or approximately million, for the brand.. Breitling and Universal Genève will be run separately, though a . Advertising for the Universal Geneve Tri-Compax from 1952. . Structurally, Mr Kern says a dedicated team will be brought on board to allow Breitling and Universal Genève to operate as separate maisons. Universal Genève was highly respected for its in-house chronograph movements, which were used by the likes Jaeger Le-Coultre, Girard .The management at Breitling has demonstrated that it is 100 percent committed to ensuring that Universal Genève lives on, not just in name but in spirit.” The Universal Genève factory inaugurated in 1956 in Carouge. It is not the first time Universal Genève and . Nope! Not if Breitling has anything to say on the matter. The Swiss brand stepped in and took over what was left of Universal Genève in 2023. Will the revival work this time around? Well, Breitling certainly has the expertise required to reposition a .
Now though, Universal Geneve lives on through the commitment of Partners Group, and it will certainly have a longer term future than Sicura. Indeed, Universal Geneve is today, much as Breitling was in 1979, a famous name without much in the way of its own production or contemporary identity. Universal Geneve watchmakers working in the factory .
Having been acquired last year by Breitling’s private equity owners, Universal Genève is now officially back in business with both a new chief as well as website – though the new watches will only arrive in autumn 2026.. Breitling chief executive Georges Kern takes the same role at Universal, but the managing director will be Gregory Bruttin, a two-decade . Introduction. With the acquisition of Universal Genève in 2023, Partners Group and CVC Capital Partners secured a legendary watch brand and set the foundations for its return to full glory.. By pairing Breitling with such a prestigious brand, Georges Kern enters the premium luxury watch business with a brand whose pedigree is on par with the best in the industry.
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